This year, Canadians can enjoy a GUINNESS happily and responsibly thanks to the GUINNESS partnership with Pound TAXI®.
Getting a ride home after a night of St. Patty’s celebration is as easy as hitting the pound key, then TAXI (8294), which will immediately connect you with an available taxi cab company. This works on cell phones across Canada.
GUINNESS will be handing out over 2,500 taxi coupons during St. Patrick’s Day celebrations around Ontario, and will be including the information on all of its printed promotional materials.
Source: CNW
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This is a great service that I use all the time – calling #TAXI #8-2-9-4 is an easy way to get a taxi anywhere in Canada and I think for most cellphones in the US – check out http://www.poundtaxi.com